Joining The Data

After the Wednesday crit, we worked on the form of the proposed design concept.

For Airen logo we tried some concepts by moving away from the shape of a bird. To make the Tree engaging we decided to include a camera to capture a gif image of people and share it with them through their email account or twitter account. People would need to scan Airen logo through their camera on a handheld device connected to internet. By using Augmented Reality, the Airen Logo would take them to the microsite, where people need to enter their twitter handle or mail id to receive the gif file.